As bright as a spec of coal dust

Time to call the Bud Light marketing team...we have another candidate for their "Real Men of Genius" ad campaign.

This gem comes from The Record in Sherbrooke, Quebec.

In an online article titled, "Latin? No requests so far", Father Charles Hamel at St. Anthony's in Lennoxville walks right into a newsprint uppercut...and I quote:

"Father Charles Hamel at St. Anthony's in Lennoxville said that he didn't anticipate parishioners approaching him to say the mass in Latin, nor would he necessarily be obligated to if asked.

Hamel believes the decision to stop celebrating the mass in Latin in the 1960s was made for good reasons, and liturgical delivery has improved ever since.

Since the 1960s, the Catholic mass has been rewritten into modern languages and substantially reworked, most notably by turning the priest around at the altar to face the people, rather than toward the cross representing God.


"In my opinion, (a Latin mass) is not really a good idea, theoretically," Hamel said. "The most important thing is to be in communion with the Lord.""

Get I get a great big double DOH on this one, please?

So, either through Pulitzer Prize-class cunning on behalf of the article's author, or by a happy twist of fate, we learn in back to back paragraphs that:

1. "Since the 1960s, the Catholic mass has been rewritten into modern languages and substantially reworked, most notably by turning the priest around at the altar to face the people, rather than toward the cross representing God."
2. In Father Hamel's opinion, "The most important thing is to be in communion with the Lord."

Where to begin?

How in the $#^! does turning "to face the people" and thus, necessarily AWAY from God, bring one closer to, "...communion with the Lord", as the good Father advises?